Digest Sponsorship

Smart Classes Digest is our e-digest of thought leadership, sourced from across the Smart Classes portal. Sponsorship is semi-exclusive and a genuinely cost effective way to raise your profile as a recognised authority and trailblazer; maximise awareness of your brand, services, solutions and smart credentials; generate leads for sales pipelines; boost registrations to a webinar series; enrol industry professionals for a training course; attract subscribers to a newsletter, e-book, whitepaper or podcast; increase responses to a questionnaire or quantitative research survey; or encourage participation in a collaboration initiative.

Published on a bimonthly basis (every 2 months) and distributed to nearly 13,000 opt-in subscribers (97% UK), Smart Classes Digest was launched in February 2021 and features the very best “Insights” from the Smart Classes Knowledge Base (selected articles, blogs, research and analysis, expert views and case studies); the latest “Retrospectives” from our acclaimed Smart Class Events; “Previews” and “Updates” on future and forthcoming Smart Classes, speakers, keynotes and priority topics; plus innovator and digital deployer “Spotlights”. Sign up for free to receive Smart Classes Digest straight into your inbox!

Our 6 editions in 2021 will be published on February 3rd, April 7th, June 2nd, August 11th, October 6th and December 1st. Our 2022 editions will be published on February 2nd, April 6th, June 1st, August 3rd, October 5th and December 7th.

CLICK HERE to access Smart Classes Digest #01

CLICK HERE to access Smart Classes Digest #02

CLICK HERE to access Smart Classes Digest #03

CLICK HERE to access Smart Classes Digest #04

CLICK HERE to access Smart Classes Digest #05

Sponsorship is limited to a maximum of 2 banner advertising placements and 2 sponsored content opportunities per issue.

We’re offering very modest pricings for 2021 and 2022 Smart Classes Digest sponsorships!

  • Horizontal banner positioned at the top of the Digest or a larger square or rectangular banner prominently positioned within the first third of the Digest = £650 per edition (just £3,900 to secure this option as a 6 x Digests annual series commitment, x 5 editions = £3,250, x 4 editions = £2,600, x 3 editions = £1,950, x 2 editions = £1,300)
  • Approved item of sponsored content (article, blog or case study, for example) included and highlighted within the “Insights” section of the Digest and hosted and tagged on the Smart Classes Knowledge Base = £450 per edition (just £2,700 to secure this option as a 6 x Digests annual series, x 5 editions = £2,250, x 4 editions = £1,800, x 3 editions = £1,350, x 2 editions = £900)
  • Banner ad + sponsored content item (recommended combination) = £895 per edition (just £5,370 to secure this combination as a 6 x Digests annual series, x 5 editions = £4,475, x 4 editions = £3,580, x 3 editions = £2,685, x 2 editions = £1,790)

Readership

  • Local Authorities (county councils; district, borough and city councils; unitary councils; London boroughs; metropolitan boroughs) and Combined Authorities – 40%
  • Central Government, Government Agencies/Departments, NDPBs, Regulators, Standards Bodies, Environmental Agencies & NGOs – 6%
  • Integrated Transport Authorities (ITEs), Passenger Transport Executives (PTEs), Sub-National (Regional) Transport Bodies, Highways and Public Transport Operators – 9%
  • Utilities & Power (e.g. electricity & gas companies, alternative/renewable energy suppliers, water companies, wastewater & sewer operators; waste collection, disposal, separation & recycling authorities/contractors & resource management companies) – 5% 
  • Health & Wellbeing (e.g. public health services/NHS trusts, private healthcare providers, homecare providers, telecare/social monitoring centres, community services, housing associations, charitable trusts) – 2%
  • Manufacturing, Industry, Built Environment/Construction, Retail, Legal & Financial Services – 2%
  • Innovators, Digital Technology Companies, Software Vendors, Data Services & Data Analytics Solution Suppliers, Applications & Platform Providers, Network Connectivity & Communications Infrastructure Operators – 29%
  • Consultants and Prime Contractors – 4%
  • Education, Academia, Research & Other (e.g. test labs, think tanks, public interest and citizen engagement groups, foundations, consortia, associations and forums, professional institutions, network of cities etc)  – 3%

Bonus Benefits

Smart Classes Digest sponsors can also currently benefit from 12 months exposure on the Smart Classes Innovator Directory at no extra cost!

Sponsors committing to 1 edition of Smart Classes Digest will be recognised amongst our Innovator Directory “Movers” and receive:

  • Company/Organisation Name and Logo
  • Full Profile (Up to 350 words)
  • Company/Organisation Contact Details (URL, Email, Social Media Links, Tel, Postal Address)
  • Selected Areas of Innovation – Choose up to 3 fields/topics that are representative of your digital or data driven solutions, expertise, applications or smart programme deployment
  • Highlight 1 x Expert or Key Contact with accompanying individual contact info (Name, Job Title/Role, Email, Primary Social, Tel)
  • Featured post – If your Digest sponsorship includes an approved item of sponsored content it will also be highlighted on your Innovator Directory page and be further promoted across our social media channels

Sponsors committing to 2 or 3 editions of Smart Classes Digest will be recognised amongst our Innovator Directory “Shakers” and receive:

  • Company/Organisation Name and Logo
  • Full Profile (Up to 750 words)
  • Company/Organisation Contact Details (URL, Email, Social Media Links, Tel, Postal Address)
  • Selected Areas of Innovation – Choose up to 5 fields/topics that are representative of your digital or data driven solutions, expertise, applications or smart programme deployment
  • Experts and Key Contacts – Highlight up to 3 persons with their accompanying individual contact info (Name, Job Title/Role, Email, Primary Social, Tel)
  • Featured posts – If your Digest sponsorship includes approved items of sponsored content, each of these content items will be highlighted on your Innovator Directory page and be further promoted across our social media channels

Sponsors committing to 4, 5 or 6 editions of Smart Classes Digest will be recognised amongst our Innovator Directory “Disruptors” and receive:

  • Company/Organisation Name and Logo
  • Optional 2nd Logo (e.g. Highlighting a Smart Solution, Award, Programme or Initiative)
  • Full Profile (Up to 1500 words)
  • Company/Organisation Contact Details (URL, Email, Social Media Links, Tel, Postal Address)
  • Selected Innovation Areas – Choose up to 10 fields/topics that are representative of your digital or data driven solutions, expertise, applications or smart programme deployment
  • Experts and Key Contacts – Highlight up to 6 persons with their accompanying individual contact info (Name, Job Title/Role, Email, Primary Social, Tel)
  • Featured posts – If your Digest sponsorship includes approved items of sponsored content, each of these items will be highlighted on your Innovator Directory page and be further promoted across our social media channels
  • Enhanced Visibility (“Disruptors” are positioned first in the Directory – above the “Movers” and “Shakers” – and their listings are further differentiated with a gold border)

 

If you’d like to secure a Smart Classes Digest sponsorship or series sponsorship option as part of your media plan, please drop us an e-mail to confirm next steps or feel free to reach us on the number below!

 

enquiries@smartclasses.co

 

+44 (0) 1462 743 731

 

Contact us

Additional Sponsorship Options

Prefer to be included on our Innovator Directory independently of a Smart Classes Digest sponsorship? Enlist your smart credentials with a standalone “Mover”, “Shaker” or “Disruptor” package, affordable options for stakeholders from across the Smart Cities, Public Services and Key Sectors value chain (Users, Drivers, Resource Providers and Framework Enablers).

Like to learn more about our Smart Class Events? Click here to discover the market context of Smart Classes and for descriptions of our Transport, Emissions & Air Quality, Waste Management, Public Realm & Urban Spaces, Energy, Water Management and Healthcare editions. Check out the full schedule of Smart Classes for the year ahead (you’ll also find our events “Archive” on this page). Buyer side stakeholders (e.g. councils/local authorities, transport authorities, public transport operators, waste collection authorities, utilities, government agencies, prime contractors etc) meeting the delegate qualification criteria described can register for a free place via the form at the bottom of the individual event page or contact us here to enquire about potentially delivering a keynote presentation. Up to 5 innovators/solution vendors can be accommodated at each Smart Class in an “Innovation Sponsor” capacity: Peruse the Event Sponsorship page for full details on “Smart Class Innovation Sponsorship Packages”. Check out our Testimonials page (or individual Smart Class event pages) for feedback from previous delegates, sponsors and supporters.

Stay in touch

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We offer great opportunities for our sponsors, and would love to hear from potential speakers, contributors or new partners.