Pippa Ambrose leads Phase One (ITSO on Rail) of the Integrated and Smart Travel program at Transport for the North. This first stage of delivery is set to introduce a smart card that can be used on rail services across the North, by December 2018. It is part of the national programme to roll out smart ticketing on all rail travel. It will make rail journey’s simpler, improve connectivity and transform the passenger experience.
Pippa has over 20 years’ experience within the Rail Industry, working both Operator and non-Operator side, with a particular interest in Fares, Ticketing and Revenue.
Pippa collaborates closely and effectively with the Department for Transport, train operating companies and smart ticketing suppliers. Pippa has successfully engaged across a complicated stakeholder landscape to build on existing scheme commitments and develop an integrated solution that works for the North.