By integrating multiple travel modes and all different kinds of mobility service provider, MaaS is considered one of most important measures to foster modal shift from car to public transport and, since this leads to significant reduction of CO2 emissions, is receiving increasing attention from UK authorities and operators as a problem solver.
But what are the indicators for a successful and long-lasting MaaS platform? The routing engine? The data quality? The number of integrated mobility service providers? The ticketing system?
At TRANSPORT Smart Class, Scotland 2021, Sohejl Wanjani’s presentation on behalf of Siemens Mobility Intermodal Solutions and Hacon demonstrated the critical requirements to succeed, provided an overview of implemented state-of-the-art journey planners and MaaS solutions from around the world and explained why you should never underestimate your customers.
Case studies included mobiliteits zentral (Luxemburg), BART (San Francisco Bay Area & Silicon Valley), Rejseplanen (Denmark), MOU_T_B (Andorra) and RTA’s Smart S’hail app in Dubai. Sohejl also previewed the upcoming Renfe Spain project, which will enable countrywide MaaS across 27 Spanish cities (including Madrid, Barcelona, Valencia, Bilbao and Seville) and integrate shared and public transport with the goals of attracting 650,000 new customers to train travel, generating 1.8 million new trips over 5 years, increasing train ticket sales in the main corridors by 3-4% and producing €156,000,000 in additional income through the MaaS app.
Finally, Sohejl explored the development of a proven countrywide sustainable MaaS solution for Scotland, equipped to meet or complement key components of Scotland’s transport and mobility vision e.g. Connecting rural areas and the Highlands with the central belt; Passenger growth and modal shift via the Edinburgh Tram infrastructure; A world-leading zero carbon railway by 2035; Green H₂ production and infrastructure; Reliable routing options and data quality; Clean air zones, traffic enforcement solutions and bus priority technology etc.
During the roundtable sessions that followed, Sohejl – assisted by Siemens IMS (UKI) General Manager, Alex Stewart – discussed in more detail with our Scottish delegates the features that passengers can expect from a transport information solution, why a sustainable MaaS solution is important and how it should be run commercially. “It was great to see and hear”, concluded Alex, “that Scotland really does take sustainable transport seriously”.
If you satisfy our regular delegate qualification criteria but were unable to join at the RSE for the live in-person event on December 8th, CLICK HERE and complete the short “Download form” (located at the bottom of the post) to receive a unique link enabling free access to the presentation video recordings and slides (including the film footage and slides from Sohejl’s initial presentation).
Those qualifying to receive the rich content from these presentations include commissioning, procurement, trialling and partnering leads, senior influencers, strategic decision makers and planners from: local authorities (e.g. city, borough, metropolitan, district and county councils); public and private transport operators; regional transport partnerships, sub-regional transport bodies, combined authorities, integrated transport authorities and passenger transport executives; highways authorities and road operators; government and supporting national transport agencies; fleet operators, vehicle manufacturers, parking operators, prime contractors etc.
